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January 2003
TRENDS
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Emarketer reports that there are currently 16.8 million household
broadband users which is a 27% increase this year. They estimate
that by the end of 2003 there will be 23.3 million and by the end of
2004 30.5 million. -- To you this means that your market for larger
files and digital products will nearly double in the next two years.
Are you busy learning how to produce them so that you can cash in?
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Also from emarketer. Holiday sales were dismal in the brick and
mortar world. Not online. Sales grew 16% on line in the 4th quarter.
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I can't help but mention one more from emarketer. There were 15.7
million online content buyers in the US alone in 2002 and that is projected
to rise to 21 million in 2003. I've never been too worried about
offending people when I know I'm right. I wouldn't be helping you
and you wouldn't be getting value out of this magazine if I sugar
coated everything. So here goes. If you are serious about the most
simple, inexpensive and low risk way to improve your financial
status -- that being Internet Marketing and sales, -- you are simply
crazy if you don't focus heavily on creating online content AKA
digital products. People are lining up to buy this stuff and it's
just plain dumb if you don't grab your share.
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Cybersource reported that 52% of online merchants are losing between
1% and 5% to online fraud. These figures pretty much apply to big
business and I haven't seen anything like that in my own business.
Even at 5% I would still be enormously profitable, so I don't think
you have to fret over this too much.
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Wait till you hear this. The American Library Association is suing
because it says the Children's Internet
Protection Act (CIPA) is unconstitutional. What is happening is that
public libraries are commanded to (or at least to get money
they must) install filters to catch pornography. The filters,
however, are also filtering many health sites like sites about
breast cancer, aids prevention, condom use, etc.
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Need a friend. A team of researchers
are developing a robot that can sense its owners emotions and offer
assistance. From :"Wired"
http://www.wired.com/news/technology/0,1282,56921,00.html
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Three new Top Level Domains (TLD) are
to be released this year, but it's a secret what they are. Watch for
updates. Note: a top level domain is something like .biz, .net, etc.
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I thought I'd
seen it all until I found this site
http://www.ethiolink.com/EthioGift/index.cgi Apparently you
don't give flowers as a gift in Ethiopia. You give sheep. One of the
choices for a gift on this site is a "VERY BIG SHEEP AND A CHOCOLATE
CAKE." I don't want to sound like Dave Barry, but I swear I'm not
making this up. -- Now if this guy can make a living on the Internet
selling Fettered Rams and Truffles you out to be able to sell a few
ebooks.
Back to January 2003 Index page
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