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May 2002

Miscellaneous Stuff You Need to Know

  • Many people think that their home page is the only really important page on their website when it comes to search engines. This is not true. Every single page of your website has the potential to be found by search engines so you must pay attention to keywords for each important page in your site.

  • URL stands for Uniform Resource Locator which is a fancy way to say "the address of your webpage." Each webpage you see on the World Wide Web has its own unique URL. It's similar to the address of your house. There is no other place on earth that has the same address as your home. Even if you live in an apartment complex where everyone has the same street address, your apartment still gets mail because you live in 2C or 3B or whatever your apartment complex's numbering system is. That's why you get your mail and that's why your webpage is found.

  • You can back up your entire system to a portable hard drive and get it out of your home or office so that an office disaster like a fire or flood doesn't put you out of business. DON'T SLACK ON YOUR BACKUPS

  • Don't be swayed by supercheap hosting services. You will likely be on a supercheap server computer that is overloaded with thousands of websites which makes your site load like molasses.. They probably don't have adequate backup services or power generators in case of a localized or regional power outage. Service is probably poor or non-existent. If you are serious about selling on the Internet get good reliable hosting and pay for it. One day of downtime could cost you a small fortune once you get a steady stream of sales coming in.

  • Want to see what fonts are on your computer? Click on "Start", then click on "Settings," then click on "Control Panel," then click on "Fonts." If you click on any font listed you get a sample in many different point sizes. You can print out the sample and put it in a binder if you like to see how things look on paper.

 

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